- Simple design- lines, shapes, color are reduced to only minimum necessary to communicate ideas. 3/5
- Basic elements- easy to understand. 4/5
- Eye catching & memorable- different than any other logos. 4/5
- Thoughtful & appropriate- represents self. 3/5
The shreddies branding is genius (diamond shape) people actually believed this marketing technique. Phones are possibly the most innovative piece of modern technology (with location etc) You knew perception was a huge part of marketing and an equally significant factor in generating sales. proven fact that cheap, undervalued products can be completely revamped through developing a new perception around it. all value is subjective, BUT an intangible change can be just as satisfying as a physical change. Frederick realized the farmers would rather be jailed than forced to grow potatoes. So he took a new approach, and decided to re brand the potato – changing its perceived value. He declared that potatoes were only for the royal grew them in his garden, protected around the clock by his guards. “When you place a value on things like health and love and learn to place a material value on what you’ve previously discounted for being merely intang...
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